Honda is making waves in the electric vehicle (EV) industry with its revolutionary “Honda 0 Series.” This exciting development was unveiled at CES 2024, where Honda introduced two groundbreaking concept models, the Saloon and the Space-Hub. Additionally, the company announced its commitment to the next generation of EVs with a new “H mark” logo.
World Premiere of Two Cutting-Edge Concept Models
At CES 2024, Honda unveiled two electrified concept models, the Saloon and the Space-Hub, marking the global debut of the “Honda 0 Series.” These models are a glimpse into the future of electric mobility and represent Honda’s dedication to innovation.
Honda’s North American Launch of the Saloon Concept in 2026
In a significant move for North American consumers, Honda plans to introduce a Honda 0 Series model based on the Saloon concept in 2026. This exciting release is set to reshape the electric vehicle landscape in North America and offer a new level of EV technology and design.
Unveiling the “H Mark”: A Symbol of Honda’s EV Commitment
Honda introduced a brand-new logo known as the “H Mark” at CES 2024, symbolizing the company’s unwavering commitment to the next generation of electric vehicles. This emblem will be exclusively reserved for their cutting-edge EV models, signifying a historic transformation and a commitment to constant progress.
Honda’s Innovative Concept Models
Saloon: The Flagship Model
The Saloon is the flagship concept model of the Honda 0 Series. It sits on a dedicated EV platform and embodies Honda’s “M/M” (man maximum/machine minimum) packaging concept. With its low and wide exterior and spacious interior, the Saloon redefines the EV experience. Sustainable materials are used both inside and outside, and the instrument panel features a user-friendly human-machine interface (HMI). The Saloon promises exceptional visibility and a sporty driving position, ensuring a connection between the driver and the vehicle.
In addition to its exterior and interior design innovations, the Saloon introduces new steer-by-wire and motion control management systems, leveraging Honda’s extensive expertise in robotics. These features, including posture control, enhance the driver’s experience and contribute to the “joy of driving” in the EV era. A production vehicle based on the Saloon concept is expected to launch in North America in 2026.
Space-Hub: Augmenting Daily Lives
The Space-Hub concept model is designed to enhance people’s daily lives. It offers a spacious cabin and excellent visibility, following the “Thin, Light, and Wise” development approach. The Space-Hub provides a flexible space that can accommodate various passengers and serves as a “hub” connecting individuals to each other and the outside world.
Introduction of Honda 0 Series: A Fresh Approach to EV Development
Apart from the concept models, Honda introduced the Honda 0 Series, a global EV series set to debut in 2026. This series marks a fresh start for Honda, emphasizing three core principles: Thin, Light, and Wise. These principles challenge the traditional constraints of battery electric vehicles, incorporating Honda’s long-standing engineering philosophies like “M/M” (man maximum/machine minimum).
The Honda 0 Series will utilize a dedicated “thin” EV platform, resulting in a low floor for enhanced aerodynamic performance. Software-defined mobility products will provide a “wiser” and intelligent user experience, pushing the boundaries of EV development. The series will also introduce innovations in design, automated driving, connected technologies, performance, and battery efficiency.
Harmonious Artistic Design
Models in the Honda 0 Series will follow a new design philosophy known as “The Art of Resonance,” which harmoniously integrates the environment, society, and users. Sustainable materials will be used to evoke emotions through design, creating a unique and resonant experience.
Advanced Driver-Assistive Systems (ADAS) and Automated Driving
The Honda 0 Series will feature an advanced driver-assistive system (ADAS) based on Honda SENSING Elite technology. In the second half of the 2020s, these models will incorporate the next generation of automated driving (AD) features, expanding hands-off functions for expressways and surface streets. Honda’s “human-centric” safety concept will underpin this development, ensuring natural and high-precision risk predictions, enhancing safety and confidence in AD features.
Honda is developing an original operating system for the Honda 0 Series, utilizing AI and driver data to personalize the user’s experience. The vehicle will provide information about the surroundings and offer additional route guidance for the “last mile” to the destination, enhancing the overall ownership experience.
Enhanced Aerodynamics Performance
Drawing on their motorsports experience, including Formula 1 racing, Honda will incorporate advanced aerodynamic technologies into the Honda 0 Series, delivering a sporty driving experience.
The Honda 0 Series models will feature e-Axles for excellent power and efficiency, along with a high-density battery offering ample range while minimizing battery size. Fast-charging capabilities will reduce charging times, and advanced battery system control technology will minimize degradation over time, ensuring longevity and performance.
Honda’s commitment to innovation and sustainability in the electric vehicle sector is evident in the Honda 0 Series, which promises to redefine the future of mobility. With a fresh approach to design, engineering, and user experience, Honda is set to revolutionize the world of electric vehicles.